Every lead, every viewing.
Marisits in your ops desk.
A twelve-broker brokerage runs every NOC, Form F, Ejari and escrow chase with Mari in the loop, across five languages.
Wired into every tool a Dubai brokerage already runs on.
Connect each service once, per broker seat, and Mari uses them as her own hands. She reads Gmail and the team Slack, drives Bayut, Property Finder, dubizzle and the developer portals in a real browser, files Form A, MOU and SPA into Drive by buyer and quarter, keeps the brokerage operating Sheet current, drafts the investor digest in Docs, files deal decisions in Notion, joins on Meet or Zoom and recaps every word. Tokens are encrypted per seat; the principal sees the whole log.
Every app she connects to
Gmail
Google Calendar
Google Drive
Google Docs
Google Sheets
Google Meet
DocuSign
Notion
Slack
Zoom
The Marina at sunrise, the morning brief already done.
Overnight Mari triaged 11 fresh inquiries from Russia (Telegram, Property Finder), 4 serious from Hong Kong (in Mandarin), 2 ready PDFs from Bayut. The morning brief on the balcony has 6 to follow up today, two listings to review and one MOU waiting for the broker's read.
Walking in, briefed by Mari in the lobby.
Yesterday's MOU signed and filed in Drive, Form F drafted for the Marina 3-bed, Ejari renewed for two rentals, the 14:30 DLD trustee slot in Deira locked in with the cashier's-cheque schedule already pre-filled.
Palm Jumeirah viewing, six towers later this morning.
Building NOCs pulled, security gates pre-cleared at all six towers, parking confirmed at each, the print pack per stop in the broker's portfolio. Mari pings the next gate guard eight minutes before arrival, and the next listing print is already on the dashboard.
Between viewings: 47 new inbound, 5 truly his.
Forty-seven inbound since the morning across Bayut, Property Finder, dubizzle, Instagram and the agency WhatsApp. Thirty-two closed as junk or duplicates, ten routed to the right brokers in the team, five surfaced for him with a one-line brief and a budget tag.
DLD trustee, SPA signed, transfer at fifteen-twenty.
Form F MOU signed two weeks ago, Mari now has the SPA pages stacked in order, the three cashier's cheques lined up against the buyer's bank schedule, the developer NOC attached, the new Ejari draft prepped. The broker signs; transfer goes through at 15:20 on the dot.
Marina afternoon, golden hour through Princess Tower.
A Russian investor wants a Marina 2-bed for his daughter studying at Heriot-Watt. Mari has the unit's payment history, the comparable secondary asks within the same tower, and the off-plan alternatives two buildings over already printed on a single comparison sheet.
Eleven investor one-pagers, ready for his signature.
Construction progress percentages pulled from each developer's portal, the next payment milestone per project, escrow updates from DLD, comparable secondary pricing for the same tower. Eleven investor monthly briefs on the desk. He reads three carefully, scans the rest, signs all eleven.
Moscow family office, thirty-minute Zoom, brief ready.
A 30-minute Zoom with the Antonov family office. Mari has the call brief printed beside him: their portfolio across three towers, last week's open question on a Downtown unit, the Business Bay launch he wanted to surface, an answer ready to a tax-residency question he is bound to ask.
Mari watches the inbox while Dubai sleeps.
Hong Kong opens in an hour, Singapore is mid-afternoon, London is just back from lunch. Mari triages each inbound, drafts polite holds for the truly serious ones, files the rest, and by 06:00 tomorrow the morning brief is waiting on the balcony again.
Twelve brokers, sixty active listings, two hundred warm leads, five languages.
Marina Bay Realty works Palm Jumeirah, Downtown, Marina and Business Bay. Off-plan with the major developers, plus secondary across the same towers. Three open weekdays per broker. The principal closes the deals. Mari runs everything else that gets a deal from the first DM to the keys in hand.
Triage every lead in its own language
Bayut, Property Finder, dubizzle, the agency's WhatsApp number, Instagram DMs, agent referrals, walk-ins. Mari reads each one in Arabic, English, Russian, Chinese, French; pulls the buyer's budget, timeline, residency status, financing signal; routes to the right broker. About seventy percent are junk or duplicates and get closed politely in seconds.
Build the viewing day, end to end
A serious buyer wants to see six towers in one Saturday. Mari pulls building access NOCs, security gate clearances at each tower, broker calendar slots, the most efficient drive route through Sheikh Zayed traffic, parking allocations at each address, water bottles in the car, and a print pack per stop with the floor plan, payment plan and three comparable units.
Draft every Dubai-specific document
Form A for the listing, Form F MOU for the purchase, the SPA from the developer's template for off-plan, the NOC pulled from the developer portal, Ejari registration for rentals. Buyer's passport and Emirates ID details, seller's documents, the cashier's-cheque schedule pre-filled. The DLD trustee office slot booked on the right side of town.
Coordinate the bank pre-approval
Mari chases the buyer's bank for the salary certificate, the latest three months of bank statements, the property valuation appointment, the offer letter. She loops in the broker only when something has been stuck for forty-eight hours.
Re-engage cold leads when the trigger fits
Someone inquired about a 2-bed in Marina six months ago, at a budget that did not fit then. A new tower launches in their range. Mari pings them in the broker's voice with three units that match, this week.
Run the rental portfolio in the background
For the forty rentals the agency manages: tenant renewals, AC service tickets routed to the vendor, plumbing escalations, security-deposit explanations, Ejari renewals, move-out cleaning vendors booked, and a polite nudge two days before each rent cheque clears.
Brief investors on their off-plan portfolio
Mari pulls construction progress from the developer's portal, the next payment milestone per project, escrow updates from DLD, comparable secondary-market pricing for the same tower. One monthly one-pager per investor with the numbers that actually matter, drafted for the principal's read.
Keep the RERA admin honest
RERA listings expire every sixty days. Broker BRN renewals, brokerage license renewals, escrow-account quarterly reports. Mari raises the flag thirty days before each, with the renewal pack already half-prepared.
Every inbound, in every language, on every channel.
Dubai property buyers come in Arabic, English, Russian, Chinese, French and from six different channels at once. Mari triages each one, kills the junk, qualifies the serious ones, and routes to the right broker with the brief already written.
Every fresh inquiry pulled into one tray, deduped against the existing book, ranked by budget vs the active listings.
Inbound DMs (often in Russian or Arabic) read, translated, qualified, replied in-language in the agency's voice.
Group inquiries on the WhatsApp Business number triaged, the serious ones routed to the right broker with the brief attached.
A referred buyer from an investor friend, a walk-in to the showroom: a contact record opened, the brief captured, the next viewing booked.
From the first DM to the keys in their hand.
Six towers, one Saturday
Building NOCs pulled, security gates pre-cleared, the route ordered by traffic, parking confirmed at each tower, the print pack per stop. The broker drives and talks; Mari runs the choreography.
Every paper in the right order
Form A, Form F MOU, SPA, NOC, Ejari, the cashier's-cheque schedule. Buyer ID, seller ID, broker BRN, all pre-filled. The trustee office slot booked on the right side of town.
Trustee, transfer, hand-over
DLD trustee office time confirmed, the bank's offer letter and the cashier's cheque in hand, the move-in NOC from the developer, the keys hand-over slot booked with the seller's broker. The broker shows up to sign.
Every Dubai property paper, ready before it's needed.
Form A, Form F MOU, the developer's SPA, the developer NOC, Ejari registration, the cashier's-cheque schedule. Buyer ID and Emirates ID details pre-filled. The DLD trustee office slot booked on the right side of town. The broker shows up to sign.
- Form A and Form F MOU drafted from the brokerage template
- Developer NOC pulled from the portal, SPA filled from buyer ID
- Cashier's-cheque schedule lined up with the buyer's bank
- DLD trustee office slot booked, route accounted for
- Ejari opened for the new owner the day of transfer
Four things land the same way for every brokerage.
Whatever the desk runs on, four things land the same. The brokers see one truth. The investors see consistent reports. Compliance does not slip. The memory outlives the people.
Every broker sees the same live view.
- One operating Sheet refreshed hourly from every channel
- Per-broker permissions: who can read, write, send-on-behalf
- The principal can pull any thread, any deal, any unit in seconds
- No one is alone with their own private spreadsheet of the truth
Monthly digest per portfolio, drafted in the broker's voice.
- Per-investor one-pager every month, in the agency's voice
- Construction progress, payment milestones, escrow updates, comps
- Pulled from developer portals and DLD, never invented
- Read by the principal in two minutes, sent with one tap
RERA, DLD, contract retention, kept current.
- RERA listing renewals and broker BRN expiries flagged thirty days out
- Escrow-account quarterly reports assembled and ready for the auditor
- Signed MOUs and SPAs filed into the right Drive folder on the day they sign
- Annual data-retention sweep proposed for the principal's review
Every buyer, every viewing, every decision, searchable by meaning.
- Three years of buyer briefs, viewings notes, deal threads in one memory
- Ask by meaning: 'who looked at Marina 2-beds in 2024 at this budget'
- Briefs on demand: 'everything we have on this investor', in one paragraph
- The agency outlives any individual broker walking away
She works in the brokerage's name, never in place of the principal.
Mari drafts and asks before hitting send when the stakes are real, holds back from anything that touches a price quote, an MOU signature, a cashier's-cheque commitment or DLD paperwork without explicit approval, and writes nothing in the brokerage's name without a one-tap yes. The whole log is open per broker seat. The pause button is one tap away.
How she keeps the principal in controlThe features underneath.
Everything on this page is built on a handful of underlying capabilities. Follow any thread to see the full picture.
Hand her the inside of the brokerage. Keep the deals.
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